21 February 2010

Back to the future with Labour

Gordon Brown unveils his 2010 'A future fair for all' slogan to a 
party rally at Warwick University

Gordon Brown in 2010

Gordon Brown at the Labour Conference in 2003

Gordon Brown in 2003

Blair's former adviser Matthew Taylor, who devised the original version said:

Sometimes slogans really do provide a framework for a campaign. Other times, they're just words.

The other difference being, of course, is that in 2003 Labour had a super-salesman.  In 2010, they have Gordon Brown.

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